Pay-Per-Click (PPC) Marketing is a type of sponsored online advertising that is used on a wide range of websites, including search engines (Google, Yahoo, MSN), where the advertiser only pays if a web user clicks on their ad. Hence the title, ‘pay per click.’
PPC sorta works like a silent auction. Advertisers place bids on keywords or [...]
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Pay-Per-Click (PPC) Marketing
Posted by bummarketing in February 8th 2009
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